Logotel 2021. A new impact
New positioning, logo, site: all renewed. An evolution towards the new social and working context.
New positioning, logo, site: all renewed. An evolution towards the new social and working context.
Change is never sudden. The last few months accelerate the transformation processes already underway. Our research on Ne(x)tworkinis at the base of this change. Allowing us to experiment with new collaborative tools, develop points of view and interpret the challenges of the present with a design and intercultural approach. We have changed too. For this reason, we felt the need to evolve our way of narrating, to give greater visibility to our style and what we do, starting from our values, our people, our projects and our spaces.
We are an Independent Design Company.
We are independent, free, creative, curious. Our choices allow us to enable people and accompany organizations and companies to make a difference today, with a positive impact on their future and their customers’. We create and nurture projects with a People & Design Driven approach, to guide transformation and lead to concrete and measurable results. Our core is Making Together. Now we want it to be also driven by the challenges of sustainability and a regenerative vision. With our designs, we want to bring beauty and multiply the positive impacts on a wider ecosystem.
Logo, site, font
The new image is all made in Logotel, curated by our design team: from the proprietary font to the evolution of our website.
6 pillars
We have also reorganized the communication of our services, now divided into 6 interconnected business areas: Strategy, New Services, Research, Community, Training and Change. Our experience and working together with our customers since 1993, has taught us that every project is multidisciplinary. This allowed us to build different skills in all of our people. On our website we’re not just showing the “What”, but we tell “How” we develop our desings with a look at the backstage, from “strategy” to “delivery”.