Our pitch into the new year: Logotel's Kickoff
A topic to inspire and guide us all year round, two days to imagine the future together, Logotel's 200-people-team, a surprise location: these are the ingredients for our traditional Kickoff.
Each year Logotel takes two days to spark new thoughts and ideas for the year to come, together with its more than 200 people.
A lot of various locations in the years hosted the energy of Logotels team: Starting from the Università del Gusto (‘University of Taste’) Pollenzo (CN), to the television studios we had all to ourselves, historical buildings all around Italy or the snowy heights of Madesimo (SO), finishing to the splendid Lago Maggiore scenario.
What is Logotel’s Kickoff?
It’s a moment for all of Logotel to reunite and time to sum up the months that passed, share prospects for the future, exchange energy and ideas and focus on new challenges.
During our two Kickoff days, we’ll let ourselves be inspired by a series of encounters, which focus on specific topics every year, maybe featuring contributions by experts that come from outside of Logotel.
It is an important opportunity to get to know colleagues from different teams and projects, who are working in Paris, Madrid, Milano, Torino, Rome and all over the world. Here at Logotel we speak up to 10 different languages on a daily basis.
We’re almost 200 people and it’s not always easy to sit and chat, exchange thoughts on projects or even just have a simple coffee: that’s why the Kickoff is the perfect opportunity, a date we keep in Logotel in order to exert different abilities and have more and more diverse teams merge. The same table may host designers, programmers, project managers, community managers, copywriters, art directors, instructors and many more: all together for two days to get to know each other in a multidisciplinary and international context, an opportunity for encounters with colleagues who work abroad and share a different point of view.
As time passes, the Logotel Kickoff is enriched by all kinds of new ideas, which guide our choices, our approach in planning, our way of relating to the people we work with.
But where did we start?
Here are the last editions of our Kickoff, together with the topics that have brought us all the way here.
2019 - Do It With Care
2018 - YES | Your Extraordinary Self
2017 - Impact to
2016 - Play Original
The contamination between worlds and different knowledge produces concrete and original answers. It’s the year of “Play Original”: unexpected (or designed) encounters generate originality and value, just as the phrase that took us through 2016 and beyond states: “When… meets…”.
2015 - Future Needs
With new markets opening and the context transforming, experiences change and we need to re-code people’s needs: this year we're giving Need Design a shape and our Kickoff will concentrate on the dimension of Needs. Design, develop, manage a relationship or a service, all these things require us to become “experts” of People, their behaviours, their emotions.
2014 - Thinkintime
2013 - Make Change Happen
Change doesn’t happen if there’s no motivation and participation: People are the true actors, artisans and “makers” of change. It is necessary to train a set of dynamic behaviours, knowledge and abilities on a daily basis: we’re talking about “people consistency”.